APSIVA Upgrades Product Catalog Publishing Software Suite

Released by: Apsiva PR

APSIVA, the leading provider of product catalog software, today announced the general availability o

Update Date: 3/28/2005 9:00:55 AM

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APSIVA Upgrades Product Catalog Publishing Software Suite

FOR IMMEDIATE RELEASE

Chicago, IL., Feb 10, 2005 -- APSIVA, the leading provider of product catalog software, today announced the general availability of APSIVA Product Suite Version 4.3. With APSIVA Version 4.3 system, customers will be able to take advantage of workflow features for print catalog publishing.
Unlike other solutions that are simply an outgrowth of legacy print applications, APSIVA is designed from the ground up to the new realities of post dot-com era of multi-channel catalog publishing. This means robust support for print and web channels for simultaneous deployment, instead of uploading products approved for the print to the website.

APSIVA empowers organizations by creating a master product information repository that includes product content, product images, literature and most importantly product knowledge. Additionally with APSIVA's catalog software organizations can publish product content to Print, Web, CD, and electronic media. APSIVA gives a 360-degree content management, and deployment options across media and channels.

With the new release of Apsiva Catalog Software, you will see an even better ROI. The new modules where you will see enhanced ROI are:

Merchandising
Apsiva's merchandising module makes it easy for merchandisers to select and plan presentations for a print catalog project. Apsiva Catalog Software streamlines communication between merchandising and advertising (creative) eliminates bottlenecks by spreading the bottleneck.

Print Catalog Production
Apsiva's support for Print Catalogs is the best in the industry with Apsiva PRINTsource - Print Catalog Software. With this version, annual catalog, specialty catalog, industrial catalog and retail catalog production workflow can be streamlined for higher efficiency.

Styling
At Apsiva we understand that there is no substitute for human creativity. However, once a designer creates a style, the same style is used across the catalog. Automating this style application is a no-value that APSIVA automates. With Apsiva, these tasks can be fully automated so you can extract content from the APSIVA Print Catalog Software pre-styled.

Workflow
Apsiva Print Catalog Software Version 4.3 is not merely a glorified product database. It is also a workflow engine that routes tasks and messages to the right users, in the right sequence at the right time. This proactive approach of notifying users reduces dependencies, eliminates bottlenecks and improves the throughput for the production staff. With better workflow support, you can manage bigger teams of advertising and merchandisers.

Once print and web catalogs are published using our print publishing software, refreshing content from a desktop publishing environment such as Adobe InDesign or QuarkXPress is just as easy.

About Apsiva
Apsiva is doing for catalogs what Ford did for the automobile - bring unprecedented speed and efficiency with technology and process. APSIVA streamlines web and print catalog production by putting a strong process around content management, publishing, styling and proofing. Our approach brings dramatic time and cost savings that are repeatable and scaleable.

FOR: APSIVA
www.apsiva.com
1400 Touhy Ave, Suite 410
Des Plaines, IL 60018
Phone: 866-APSIVA-6 #16
Fax: 847-589-4024
Email: info@apsiva.com